Call for Entries – 2019 Golden ARC Awards contest is now open!
The 2019 Golden ARC Awards Contest will accept entries through May 10, 2019. Click here, to enter the contest. Public relations professionals can get feedback on their entries, and see how their work stacks up against the best in the business. To be eligible, entries must be completed in full or partially in 2018. A complete list of […]
Webinar: Learn more about DMIs on-site creative newsroom, staff and monitoring / engagement processes
Learn more about DMI’s on-site creative newsroom, staff and monitoring / engagement processes Aris Georgiadis, Dairy Management Inc., shares how DMI’s on-site creative newsroom, staff and monitoring / engagement processes works and how it affects their consumer campaign, Undeniably Dairy, and their farmer outreach. This webinar was held February 14, 2019, and is now available […]
Webinar: Facts and Fiction – Debunking Myths about Livestock’s Environmental Impact
Facts and Fiction – Debunking Myths about Livestock’s Environmental Impact Dr. Frank Mitloehner, Professor and Air Quality Extension Specialist, Department of Animal Science, University of California, Davis, shares research and insight on the real facts about livestock’s environmental impact. This webinar was held January 15, 2019, and is now available to all ARC members below, […]
2019 Winter ARCLight
Kansas City, Here We Come By Rebecca Colnar, ARC President The ARC Conference Committee recently brainstormed ideas for workshops and tour stops. There are some definite “knowns,” including the dates – June 18-20. The historic Phillips Hotel in downtown Kansas City will serve as the conference venue. The board meeting is slated for Tuesday, with […]
Webinar: Manners Are A Critical Part of Public Relations
Manners Are A Critical Part of Public Relations Dr. Patricia Tice, owner of the professional training firm Etiquette Iowa and Author of the book: “Agri Manners: Essential Etiquette for Professional Success“, discusses the human behavior which drives the important area of “Why Manners are a Critical Part of Public Relations”. This webinar was held December […]
Webinar: Future Of Consumer Choice
Future Of Consumer Choice Dr. Jayson Lusk, Purdue University, walks through research and reviews of how consumers approach food and the questions they ask. This webinar was held November 27, 2018, and is now available to all ARC members below, and at URL – https://vimeo.com/305545452. Email arc@gandgcomm.com for the access code to watch the webinar.
Webinar: Consumer Perspectives On Food Labels
Consumer Perspectives On Food Labels Mark Gale, CEO and Partner, Charleston|Orwig, shares data points and observations on consumer perceptions of food and their labels. This webinar was held October 18, 2018, and is now available to all ARC members below, and at URL – https://vimeo.com/299339581. Email arc@gandgcomm.com for the access code to watch the webinar.
2018 Fall ARCLight
ARC President’s Message By Rebecca Colnar, ARC President The survey is in from our 2018 ARC Conference in Lexington, KY, June 19-21 and I’m pleased to say it received high marks. Everything ranked high, with the Kentucky Ag Panel, the reception at the red7e ad/marketing agency and Janice Person’s talk receiving rave reviews. We appreciate […]
Jenn Norrie – What Does Public Relations Mean For Jenn?
PR, The Calgary Stampede, & Travel Jenn Norrie, North America Communications Manager with Alltech, shares thoughts on public relations, stories about the Calgary Stampede, and offers tips to help people connect with an audience [audio link]. Your browser does not support the audio element, use this direct link to the interview [audio link]. Where to […]
2018 Summer ARCLight
ARC President’s Message By Rebecca Colnar, ARC President I’m sure I speak for all of the ARC members who rated our ARC Annual Conference in June in Kentucky with a big “10.” We had fantastic, timely speakers (see John Blue’s column, below) and an amazing and educational (and fun) ag tour. How often […]