Join us June 24-26 in Kansas City, Missouri for our annual meeting.
Through the Harvesting Knowledge series, ARC aims to share with members new ideas, offer problem-solving discussions, and be a conduit for collaboration among members, who share a passion for excellence in public relations.
The Golden ARC Awards Program began in 1990 and came to be recognized as the most esteemed award in the agricultural public relations industry.
Consumers say they want to know more about where their food comes from and desire to understand what a sustainable food system is. Are the ag industry and food brands heeding the call to educate them? We’ll explore consumer survey findings and offer communications tips in this panel discussion. Steve Halsey, chief growth officer at G&S Integrated Marketing Communications Group, will facilitate the discussion. Linda Wenck, managing director, sustainable food & consumer communications with MorganMyers, a G&S Agency, will serve as a panelist along with Jennifer Becker, vice president, agribusiness communications with G&S Business Communications, a G&S Agency.