Webinar: Influencers – Cultivating, Understanding, and Working With Them

Influencers – Cultivating, Understanding, and Working With Them Maija Hoehn, Senior Vice President of Engagement at broadhead, provides insight on “Influencers”: how to cultivate, understand, and work with them. What take away info will attendees receive? What is an “Influencer”? How can I work with them? Where do I find them? This webinar was held […]

2019 Fall ARCLight

Berkeley Hotel

Message from the President ARC kicked off its new fiscal year Oct. 1, with great support from sponsors and supporters. Special thanks to Lyle Orwig (C|O) and Den & Sandy Gardner (Gardner & Gardner Communications) for their generous support of the ARC Foundation. In September, the ARC board approved a new three-year management agreement with […]

Webinar: How Agri-Pulse Covers Farm Policy From Coast To Coast

How Agri-Pulse Covers Farm Policy From Coast To Coast Sara Wyant, President of Agri-Pulse Communications, Inc. shares how Agri-Pulse covers farm policy from coast to coast. What take away info will attendees receive? Learn about communications involving political leaders Discover approaches to PR in a political landscape What it’s like to prepare for an interview […]

Webinar: Cultivating Meaningful Conversations

Cultivating Meaningful Conversations J.J. Jones, Co-Founder, Roots and Legacies, shares how to develop an approach to communicating that makes a connection and helps make change happen. What take away info will attendees receive? Learn approaches to be relationship-driven Tools to build a road-map for better communication This webinar was held August 15, 2019, and is […]

10 Tools for Your Public Relations Action

Are you pressed for time working on your public relations projects? Do you want to work a bit more effectively? Are you looking for some way to make the process easier? No one ever said public relations was easy. But there are some tools to help out. Below are several resources and services that can help […]

2019 Summer ARCLight

Message from the President Greetings ARC members! I was not able to be with you in Kansas City for the ARC Annual Meeting. I know I would have enjoyed the conversations and meeting up with people to learn more. Fortunately, through the magic and power of recording technology, and the help of the ARC staff […]

2019 Golden ARC Awards Winners Announced

2019 Golden ARC Award Winners

June 21, 2019 – Kansas City, MO – The Agricultural Relations Council (ARC) announced the winners for the 2019 Golden ARC Awards contest on June 20, in Kansas City, Mo. The Golden ARC Awards contest has honored the stellar work created by public relations professionals in the agricultural industry since 1990. The Golden ARC de Excellence award […]

Den Gardner – Starting a company, PR, and Interviewing Abraham Lincoln

Building Connections, PR, & Possible Interview With Abraham Lincoln Den Gardner shares how he started Gardner & Gardner, perspectives on public relations, and what person in history he would interview [audio link]. Your browser does not support the audio element, use this direct link to the interview [audio link].

Webinar: Communicating your science: What’s it really about?

Communicating your science: What’s it really about? Dr. Mike Dahlstrom, Associate Professor, Journalism and Mass Communication, Iowa State University, provides thoughtful insight on what really works when communicating with people on controversial topics related to food, agriculture, and science. This webinar was held May 2, 2019, and is now available to all ARC members below, […]

2019 Spring ARCLight

Kansas City, Here We Come! By Rebecca Colnar, ARC President I hope everyone made it through the winter. Some areas had a difficult winter season, but now everyone is looking forward to rolling into spring and filling out your registration for the ARC Annual Conference. I look forward to this conference every year because of […]