Stratovation Group is hiring!
Due to significant growth in 2023, Stratovation Group is seeking immediate applicants for new marketing and support positions to be located at the company’s Columbus office. The positions, posted on the Stratovation Group website, require agricultural experience and include: • Copywriter & Content Specialist: This position involves crafting compelling copy across various mediums, including […]
ACN Request For Proposals
Deadline for Proposals is July 9,2025 The Agricultural Communicators Network (ACN) is the premier national professional organization for communicators across the spectrum of agricultural media—from editors, writers and photojournalists to designers and public relations professionals. See more details in section entitled “BACKGROUND.” See www.AgCommNetwork.com. The ACN also has an affiliated 501(c)(3) non-profit: the Professional Improvement […]
ARC awards $1,500 scholarship to Cole Baerlocher
New Prague, MN (May 15, 2025) – The 2021-2022 National FFA president, Cole Baerlocher garnered the ARC/C.O.nxt Scholarship. This $1,500 scholarship is open to undergraduate college students pursuing a career in agricultural communications/public relations, who have interest in working for an agribusiness company, marketing communications agency, national/state/regional commodity or general farm organization, or other entity […]
2025 Spring ARC Light
Lori Hallowell, ARC President Join us for Kickin’ it in KC – June 24 and 25 By Lori Hallowell, ARC President Don’t miss what’s sure to be the best 24 hours of the summer for ag PR practitioners; join us in Kansas City on June 24 and 25. Register today and reserve your hotel room. […]
Agricultural Relations Council calls for Golden ARC entries
New Prague, MN (December 16, 2024) – Entries to the 2025 Golden ARC Awards contest are now being accepted. Find out how your work stacks up against the best in the business. This contest, run by the Agricultural Relations Council, provides an opportunity for agricultural communicators to have their 2024 tactics and campaigns evaluated by […]
2024 Winter ARC Light
Giving thanks to fellow ag communicators By Lori Hallowell, ARC president With the rush of meeting year-end goals and preparing for the holidays, it’s easy to forget to pause and give thanks. But it is important. I’d like to thank you for your support of the Agricultural Relations Council (ARC). And while we must grow […]
2024 Summer ARC Light
Adopt an open mind to mistakes By Lori Hallowell, ARC president I’m excited to be president of the Agricultural Relations Council (ARC). I have more than 35 years of ag public relations experience, with 30 of those years at Bader Rutter. At Bader Rutter, I am a vice president/account group director and I co-lead our […]
2024 Winter ARC Light
Make plans to attend the ARC Annual Meeting! By Sally Behringer, ARC president Have you reserved your room yet for the ARC Annual meeting? You can do that now via the ARC website. This year’s meeting will be June 18-20, in lovely Cincinnati. We’ll be staying at the beautiful Hilton Netherland Hotel. More details on our agenda […]
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Webinar: Artificial Intelligence in Marketing: Avoiding Folly In Fast TechWebinar:

Casey MillsSwanson Russell vice president | director of social media As businesses strive to stay ahead in the rapidly evolving digital landscape, the allure of artificial intelligence (AI) can be both enticing and treacherous. During the webinar, Mills will explore the current capabilities of AI in marketing and its potential at both ends of the […]
Webinar: Honing Your Media Training Skills

Darin WilliamsSenior Vice President | Public Relations & Reputation ManagmentCurious Plot The webinar will feature media training tips for media trainers from longtime ARC member Daren Williams. Daren began media training clients in the throes of crisis in the late ’90s during his time at FleishmanHillard in Kansas City. For several years at FH he […]