Webinar: Social Media 101, Things Have Changed Since School Let Out
Webinar: Social Media 101, Things Have Changed Since School Let Out John Blue, Truffle Media Networks, provides strategic info for digital planning, information on monitoring & measuring the social spaces for the future, and approaches to understanding a social channel’s value for campaigns. This webinar was held October 26, 2017, and is now available to […]
Webinar: CommonGround – A 7-Year PR Evolution
Webinar: CommonGround – A 7-Year PR Evolution Missy Morgan with Osborn Barr shares thoughts and evolution history of CommonGround, a consumer facing site aimed at helping make that personal connection between farm mom and consumer mom. Missy talks about how projects, people, and budgets change and that PR professionals need to roll with them in […]
Webinar: Cenex® Fueled by Good – Brand Research Helps Campaign Development
Webinar: Cenex® Fueled by Good – Brand Research Helps Campaign Development Malissa Fritz, Director of Energy Marketing and Communications, CHS, showcased how Cenex, CHS Energy’s umbrella brand, strategically approaches building its brand and how it forges deep connections with people. Fritz also highlighted their approach to brand research and how the team applies it to […]
Webinar: Engage – The Power of Shared Values
Webinar: Engage – The Power of Shared Values This webinar with Donna Moenning shares how engage training goes beyond traditional message training. It’s a research based approach to communicating complex and controversial science in a way that’s much more powerful than standard message training. The Center for Food Integrity’s peer-reviewed and published research shows that […]
Webinar: Create winning PR award entries through good PR planning
What is needed to develop winning entries for PR award programs? – Bob Giblin, APR, offered best practices people should be doing way in advance of submitting to an awards program PDF file [link]. The webinar audio and video is also available to ARC members for free, email arc@gandgcomm.com for the access code [video]. Robert […]