Webinar: Consumer Perspectives On Food Labels
Consumer Perspectives On Food Labels Mark Gale, CEO and Partner, Charleston|Orwig, shares data points and observations on consumer perceptions of food and their labels. This webinar was held October 18, 2018, and is now available to all ARC members below, and at URL – https://vimeo.com/299339581. Email arc@gandgcomm.com for the access code to watch the webinar.
Breaking Through In A Post-Truth World
Who does the consumer trust? In an era of fake news and increasing consumer skepticism, how do we build consumer trust in food and our production system? During this session at the 2018 ARC Annual Meeting in Louisville, Kentucky, we’ll hear from Colleen Parr Dekker, Director of Global Corporate Communications for Elanco Animal Health. Colleen […]
Webinar: Kari Miskit – Farm-to-Fork Capital Story
Webinar: Farm-to-Fork Capital Story Kari Miskit with Visit Sacramento shares the Farm-to-Fork Capital Story, how Sacramento transformed visiting the city using agriculture, farming, and food. This webinar was held December 14, 2017, and is now available to all ARC members below, and at URL – https://vimeo.com/249518997. Email arc@gandgcomm.com for the access code to watch the […]
Webinar: Red Meat and Cancer Response
Webinar: Red Meat and Cancer Response Daren Williams, Sr. Executive Director, Communications, National Cattlemen’s Beef Association, shared insights on dealing with international reports on red and processed meat causing cancer. Key factors to the success of their efforts in responding were preparation of the support teams internally and media training development of key beef advocates across […]