Den Gardner – Starting a company, PR, and Interviewing Abraham Lincoln
Building Connections, PR, & Possible Interview With Abraham Lincoln Den Gardner shares how he started Gardner & Gardner, perspectives on public relations, and what person in history he would interview [audio link]. Your browser does not support the audio element, use this direct link to the interview [audio link].
John Armato – Being A Creative Strategist And The Future Of PR
On Being A Creative Strategist John Armato, Creative Strategist, Fleishman-Hillard, shares what is needed to bridge the gap between creativity and strategy. Some of John’s key points is helping teams and clients better understand, through his “Think Inside The Box” workshops, demonstrating relevance and creating behavior change in public relations activities [audio link]. Your browser […]
The Strategic Importance of PR
Public Relations Important? – Public Relations is much more than writing and distributing news releases or pitching the media. PR professionals today are strategists, event planners, social media experts, and at times, media buyers. In the NAMA / ARC Webinar held July 9th, 2015, Melissa Dohmen, Senior Public Relations Counsel at Swanson Russell, shared background […]
Webinar: When Activists Have You Up Against the Ropes
Come Out Swinging – ARC’s October webinar focused on a water rights case study and how social media was used to influence legislation.
ARC Website Spring 2014 Updates
Part one of the ARC website update was completed at the end of January. This update included an update to WordPress with a responsive design theme. This new look also incorporated improvements on how information is published. For example, the job listings and newsletters are posted individually to support better sharing on social media. Additionally, […]