Webinar: Social Media Tools Help You Gain Allies and Neutralize Critics
How Can Social Media Help Agriculture Public Relations? – Agriculture companies know they need to be “on social media” but often don’t know what to do once they have a Facebook page. They face three basic challenges: Experienced communicators don’t have the time or patience to learn social media Younger people have the technical skills […]
Webinar: 5 Ways to BEEF up Your Social Media Monitoring
What five things can you do? – ARC’s March 2015 webinar focused on monitoring social media to help identify trends, issues, and opportunities. Joe Hansen, member of the National Cattlemen’s Beef Association Issues & Reputation Management team, and Daren Williams, executive director of communications at the National Cattlemen’s Beef Association, provide insight on real approaches […]
Webinar: When Activists Have You Up Against the Ropes
Come Out Swinging – ARC’s October webinar focused on a water rights case study and how social media was used to influence legislation.
Webinar: Critics in the Online Sphere
The webinar titled Critics In The Online Sphere is now available. Janice Person, Director, Social Media, Monsanto Company, shares her experience of how to handle online critics. She also shares how to reach out and learn about others as a way to have better conversations about agriculture, food, and life. This webinar was recorded February […]