Golden ARC Award Winner: Graphic Elements Cattle Tales Building a Perfect Burger
Provided by Cultivate Agriculture continues to search for ways to connect with the public on social media to share its story. #CattleTales is a diverse community active on social media platforms, sharing information and their personal stories about cattle and agriculture from pasture to plate, and connecting to each other and the public through a […]
Golden ARC de Excellence and Golden ARC Award Winner: Events and Observances Cotton industry’s number 1 grower event goes virtual
Provided by OBP Agency For 14 years, the Deltapine New Product Evaluator (NPE) Summit has been the signature grower and news media engagement event for Deltapine brand cotton seed. During the event, news media have the unique opportunity to engage with many key growers in one location. This event typically generates quality public relations (PR) […]
ARC honors OBP Agency with the Golden ARC de Excellence award
New Prague, MN (November 1, 2021) – The Agricultural Relations Council (ARC) revealed the winners of its 2021 Golden ARC Awards contest on Oct. 27, in Richmond, Va., during the group’s annual meeting. OBP Agency won the Golden ARC de Excellence Award – the contest’s best all-around entry in the campaigns division – for its […]
ARC Annual Meeting features national PR ‘big hitters’
New Prague, MN (September 22 2021) – Travel to the “River City” – Richmond, Va. – for the 2021 Agricultural Relations Council (ARC) Annual Meeting, Oct. 26-28, in Richmond, Va., at the Courtyard Richmond Downtown. The dozen presenters will share strategies to develop your public relations skills and build your network of agricultural professionals and resources. […]
2021 Spring ARCLight
Message from the President I hope everyone is doing well. Our family is almost all done with the vaccine series and looking forward to resuming travels soon. If you have not heard, we are holding the 2021 Agricultural Relations Council (ARC) Annual Conference in Richmond, Va., Oct. 26-28. I look forward to seeing you then […]
2020 Golden ARC Award Winner: Annual Reports: Non-financial Annual Reports
World of Corn’s World of Good Makes a World of Difference for NCGA Gone are the days when all you had to do to run a successful corn growing operation was put more grain in the bin. In today’s corn industry, as it is throughout our global economy, sustainability and corporate social responsibility have an […]
2020 Golden ARC Award Winner: Media Relations: Print Media Relations – Non-Agricultural (Consumer) Audiences
United Soybean Board: The House That Soy Built What do you do when you don’t have a product to sell, but instead, you have the last piece of the puzzle other companies need? U.S. soybean oil has emerged as an unexpected one-size-fits-all solution to the “green pressure” chemical product companies are facing. “The House That […]
Paying tribute to Steve Drake
By Den Gardner, Agricultural Relations Council senior consultant Steve Drake was a friend of mine. When I heard from his wife Barb that Steve had died on May 21, which was only about four months after he was diagnosed with idiopathic pulmonary fibrous (IPF), it startled me and saddened me at the same time. He […]
Member News: Gate 39 Media Continues to Meet the Growing Demand of Agribusinesses with Key Hire of Agricultural Marketing Strategist
Kaitlin Vrsek will continue to expand the agency’s agricultural services division and guide clients as a key subject matter expert. CHICAGO, IL – MARCH 23, 2021 – Gate 39 Media, a full-featured marketing agency and technology consulting firm dedicated to serving the financial and agricultural industries, has announced the addition of Kaitlin Vrsek as its new […]
Webinar: Great Email Marketing in 2021 and Beyond
Jessica Best – Great Email Marketing in 2021 and Beyond! – Jessica Best, Vice President of Data-Driven Marketing at Barkley, shares email marketing strategies to nurture customer relationships and help drive more sales. This webinar was held February 18, 2021, and is now available to all ARC members below, and at URL – https://vimeo.com/514380681. Email […]